McLaren Elva: Challenge the Wind
Volumetric visual effects for McLaren Elva: Challenge the Wind, featuring Pato O'Ward.
- Client: McLaren
- Project: McLaren Elva: Challenge the Wind
- Role: VFX
- Production: Race Service, Los Angeles
- Volumetric capture: Metastage Studio
- Project Manager: Rod Chong
- VFX: RubenFro
- Live action: Ryan Davis
- Editing: Nicolas Kadima
- Soundtrack: Jordy Birch
- Volumetric capture: Metastage Studio
For McLaren Elva: Challenge the Wind, RubenFro created 4D volumetric visual effects and point cloud animations for a commercial featuring Pato O'Ward.
The project was created with Race Service in Los Angeles and used volumetric capture from Metastage Studio to connect the McLaren Elva's physical performance with a spatial, digitally charged VFX language.
